Why choose Ireland for MICE

A smallish island with a memorable punch
Updated 31 July 2026
MICE in Europe

From Europe’s largest green space to the longest defined coastal touring route in the world, Ireland is a country brimming with fun and fascinating ways to spend your days. Discover the right mountain to climb, a painting to pore over, a sports team to cheer on, or whatever else takes your fancy.

Highlights

Top highlights for MICE in Ireland

  • The city of literature

    Dublin

    The city of literature

    Dublin has come a long way in the last 100 years. The music, art and literature has travelled the world and has made a big impact on millions of hearts and minds. The city is now a multi-cultural, creative hub. In 2010 Dublin was designated as a UNESCO City of Literature in recognition of its cultural profile and international standing as a city of literary excellence.

  • The city of tribes

    Galway

    The city of tribes

    Wander through Galway’s beautiful cobblestoned streets and feel yourself stepping back into a Medieval Ireland. Known internationally for its friendly people, shopping, nightlife and charming streets, Galway will recharge your spirit like no other place. Explore the famous Galway Farmers Market in Church Lane, full of great Irish delicacies and soak up the wonderful atmosphere. Disconnect, enjoy and make memories in Galway.

  • Embark on a journey of discovery in the west

    Wild Atlantic Way

    Embark on a journey of discovery in the west

    A one-of-a-kind adventure and the road trip of a lifetime, the Wild Atlantic Way’s stunning 2,500km (Approx 1555 miles) stretch of coast offers all of this and more. Whether you want to dive into the invigorating sea swells, indulge in gastronomic gems or simply embrace those scenic vistas all at your own pace; this route encompasses nine counties and it never fails to create countless memories.

Making a difference

Crafting special journeys

  • Partner

    Cashel Travel is an incoming tour operator and DMC with its head office in Edinburgh, offices in London, Manchester, and representation in Ireland. Handling over 20,000 international clients annually, they look after incentive groups, conferences, group tours, and individuals. They pride themselves on their expertise at organising customised tour packages that offer much more than those you can get ‘off the shelf’. They are more than happy to help with any request – the more unusual or challenging the better. They are one of the most respected companies in the business with a staff of multilingual travel experts who, between them, have many years experience working in UK and Irish tourism.

Other destinations in Europe